How To Drive Golfers To Your Tournament
Are you hosting a golf tournament for the first time? Perhaps this isn’t your first rodeo, but you’re looking for ways to increase the number of participants. These 3 easy tips will help you not only make sure your event is a success, but will drive more golfers to the course.
- Get Organized
As with most things in life, organization is key. Start early planning dates, times and finding sponsors. Getting a jump on these details will help everything flow more smoothly. Decide which course you’ll be playing, what format you’ll be playing and what prizes you’ll be offering – both for tournament winners and for raffles and/or giveaways. The sooner you can begin advertising, and with as much detail as possible, the more likely you are to have golfers and sponsors able to commit.
- Choose Your Format
Of course, there are lots of different ways to host a tournament. Your decision really comes down to what your purpose is. Is the purpose of the tournament for golfers to truly be able to compete against one another for a full round of golf? Or will this be more of a fun atmosphere where changing things up from the normal 18 holes might be a good idea? Once you’ve decided on the environment you want to create, there are multiple formats to choose from. Here are just a few.
- Best Ball
- Medal Play
- Scramble
- Night Golf
- Pro-Am
- Build A Great Raffle
It is true that one of the key elements of a successful golf tournament is its sponsors. Sponsors can help get things rolling, can help with advertising but they can also contribute to one of the most driving forces to your tournament: the raffle. Let’s face it – there are only so many winners of the actual golf game itself, depending on your format, and participants love to win! So why not make it possible for them to feel like a winner and go home with some great golf tournament raffle prizes? What golfer wouldn’t want to go home with a new club, golf bag or a certificate for another round of golf at this awesome course? You might ask restaurants to donate gift cards for a fun night out. Prizes can even be as simple as a new water bottle or a pack of new golf balls. The key is to advertise early those sought-after prizes, drive golfers in with them and then make them feel like a true winner when they’re chosen. Not only will they want to be at your next event, but they’ll likely be bringing their buddies along too!